Lei Jun, in a post on his personal Weibo, stated that the two products being launched—Xiaomi SU7 Ultra and Xiaomi 15 Ultra—are the highest-end products Xiaomi has released in its 15 years of entrepreneurship. He said, “Ultra represents the ultimate pursuit and purest aspiration. These are the results of Xiaomi's high-end exploration over the past five years and the beginning of Xiaomi’s move toward the ultra-high-end market.” He further mentioned that this dual "Ultra" launch will mark the start of a new era.

It is worth noting that Xiaomi's AI glasses, which have long been rumored to appear alongside the Xiaomi 15 Ultra, may finally make their debut.

Previously, Xiaomi’s official Weibo account for glasses had garnered considerable attention from the industry. Although Wang Hua, General Manager of Xiaomi's PR Department, clarified that the account was created years ago and was not newly launched, this did not stop people from speculating about Xiaomi's AI glasses.